Note #9 - The Truth About Menopause Marketing

A cautionary perspective on being a "hot commodity"...

Dear Perimenopausal Self,

Your baseline these days is a subtle current of crabbiness but there is something about the nonstop menopause ads that conjures a special kind of hostility!

WHY ARE WE SUDDENLY A HOT COMMODITY??? Literally…

It’s as if we’re all a generic, one-size fits all batch of squawking ducks being thrown some breadcrumbs!!

You don’t have hot flashes. You don’t have brain fog. You don’t have vaginal dryness.

You have insomnia, some bizarre farting situation, and an annoying nausea thing. You’re not in the presumptuous perimenopause category!

And you’re not taking a pharmaceutical-grade sleeping pill because when your girlfriend was going through a divorce, she took one and would send incoherent texts that she didn’t remember sending the next day! Even Lisa Rinna had memory loss from taking them.

FUCK NO!!!

If medical research for women’s health has been underfunded for so long, how are these products suddenly created to answer hormone issues that haven’t been studied yet???

This smart finance lady Maryann who runs Femme Health Ventures explains it like this:

Because the 🐍🪳in marketing and advertising see us as a number! A big, fat one of a $200B opportunity to capitalize on!!!

You’re infuriated because your instincts are dead on!! You’re not putting your health at risk for these fucks to profit on!

This is a fucking gimmick!!! We need other things than just HRT!!

You want our money??? How about discounts for cleaning services and days at the spa! Sleep hypnosis for the hell that unleashes at 3am! How about a portable heating pad to wear when the pain relievers don’t put a dent in the seismic-level cramps!!

Holistic is hard! Stick to your intuition. You’re smarter than these asshole marketers!

XOXO!

** ❤️ this post if you’re tired of all the menopause ads!! **